Tried and Tested: The Address, Downtown Burj Dubai

BACKGROUND
The Address, Downtown Burj Dubai opened its doors on October 1 and is Emaar Hospitality Group’s first and flagship project under its own five-star global luxury hotel brand, The Address Hotels + Resorts. The brand’s focus is on location, advantage, guest benefits and service.This hotel offers 196 rooms and suites.

LOCATION
You’d be hard pushed to find a better city location for a Dubai hotel. The Address is in the new downtown district overlooking the tallest building in the world — Burj Dubai — and very close to Dubai’s financial district, Sheikh Zayed Road and the Dubai Convention & Exhibition Centre.Not only that, but the world’s largest mall — Dubai Mall — is its next-door neighbour featuring not only a bevy of international retail outlets, but an ice rink and an aquarium too.

FIRST IMPRESSIONS
When pulling up at The Address, you really feel like you have arrived. The 63-storey hotel stands elegantly next to two behemoths — Burj Dubai and Dubai Mall — and is surrounded by the new downtown development that comprises apartments, hotels and a souk.